Google My Business

Google My Business

Google My Business is a FREE and easy-to-use tool for businesses and organisations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can help customers find you and tell them the story of your business.


See case study below of local business 'The Virtue' using these services to get more website traffic and potential customers.
 

You can see here on the right column that the business is unclaimed, is missing business hours and the imagery doesn't sell the business at all.
 

The new listing has imagery which represents the company, a better street view, correct information with a sales description and they have even listed products for free using Google Posts (which you will see in the Google My Business dashboard).
 

Additionally, The Virtue is also using Google Adwords so that their business now appears if you search for any of the keywords they have chosen (eg. homeware). Google Adwords is not free, but it is a very key tool you should consider to help drive traffic to your business.
 

Get started for free today at google.com/business or click 'Own this Business?' if your business appears in a google search already. After you have signed up with Google My Business, you will also get the option to create ads which is super easy and intuitive.


If you need extra help going through the steps, there is a really helpful guide created by Google - find this here.

If you have any questions or need more information on these tools, please email megan@venture.org.nz.